Ever wake up and think, “What mood is my hair in today?” Dry one day, frizzy the next, and sometimes just plain rebellious? Spoiler: your hair’s not moody—it’s just missing a little structure. That’s where the 2.Oh! Ritual comes in.

Meet your hair’s new ride-or-die routine:

Cleanse. Nourish. Protect. Repair. Repeat.

It’s not about doing more—it’s about doing what works, consistently.

Cleanse – Wash the Day Off

Your scalp and strands deal with pollution, sweat, and buildup. A good cleanse is non-negotiable.

Choose your vibe:

Reconstruction Shampoo – Gently revives dry, stressed-out hair.

Anti-Yellow Shampoo – Brightens and neutralizes brassiness in grey or color-treated hair.

Post Color Shampoo – Maintains vibrancy and health of color-treated hair.

Nourish – Feed Your Hair

This is the juicy part. Deep conditioners and masks hydrate, soften, and get your strands back to their smooth, swishy selves. Use 1–2 times a week, or whenever your hair says “I need love.”

Enter: 2.Oh! Hair Masks

Reconstruction Mask – Your frizz-fighting, moisture-restoring MVP.

Post Color Mask – Keeps color-treated hair nourished and vibrant.

Protect – Guard Your Good Hair Days

This is your everyday armor. A Leave-In Conditioner keeps your hair hydrated, detangled, and safe from heat, frizz, and pollution—without the greasy feel. Spray, style, slay.

Repair – Show Some Extra Love

Heat-styled? Colored? Life-stressed? A Hair Repair Serum in Crème helps seal split ends, reduce breakage, and bring back that soft, glossy finish.