Wait—what even is a Tri-Surfactant Formula? And why should my hair care?

✨ Also known as: the one-wash wonder you didn’t know your hair needed ✨

Let’s talk about a shampoo that doesn’t just clean—it performs. The 2.Oh! Tri-Surfactant Shampoo is powered by our signature Tri-Surfactant Formula, and trust us, this isn’t your average foamy friend. It blends Sodium Laureth Sulfate, Cocamidopropyl Betaine, and Cocamide DEA—three complementary cleansing agents—into one smart, luxurious formula that deep-cleans like a pro, while still being gentle enough to make your hair feel soft, smooth, and oh-so-touchable. Whether your hair is dry, frizzy, oily, or somewhere in between, this formula works its magic in just one wash. Yes—one.

No more standing in the shower doing the lather-rinse-repeat dance. This luxurious one-wash cleanse gets it right the first time. It’s designed to remove oil, dirt, buildup, and all that post-commute or post-gym gunk in a single round. That means less time fussing, more time flipping your hair like you’re in a shampoo commercial. It’s basically the time-saving, hair-loving hack your busy life has been waiting for.

But here’s where the Tri-Surfactant Formula really shows off: it’s not just effective, it’s also caring. Sodium Laureth Sulfate delivers a thorough cleanse, Cocamidopropyl Betaine brings in mildness and balance, while Cocamide DEA helps create that creamy, luxurious lather you love. The result? Hair that gets squeaky clean—without ever feeling squeaky. Just soft, hydrated, and ready for a good hair day.

Whether you’re someone who deals with greasy roots by mid-day or you’re constantly fighting frizz and dryness, this shampoo adapts. It gives oily scalps a reset and gives dry, stressed-out lengths a little love. Basically, it’s a hair-care overachiever, and it’s here to take your wash days from “ugh” to “oh wow.”