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What is purple shampoo or anti-yellow shampoo?

What is purple shampoo or anti-yellow shampoo?

Purple shampoo or anti yellow shampoo comes typically with a dark purple, violet or occasionally a blue-ish tone.

Purple shampoos are made with the primary intention of assisting in the neutralization of brassy yellow orange or copper tones that may manifest in color treated hair.

It balances the yellowish and orange undertones of both bleached and naturally blonde hair.

It is also used to bring the Shine back to grey-salt and pepper hair and white hair.

Oh! Tip: 2.Oh! Anti Yellow Shampoo

2.Oh! Anti Yellow Shampoo is expertly crafted purple shampoo with Next-Generation Blue-Violet Pigments to gently cleanse your hair, efficiently reducing brassiness and yellow undertones in bleached and highlighted hair. In the case of Grey, Salt, and Pepper, or White hair, it rejuvenates natural radiance, offering a purer, brighter color. Enriched with Argan Oil, this shampoo provides a skillful balance of ingredients that not only safeguards hair from breakage but also deeply nourishes it, leaving it soft and brilliantly shiny.