2.Oh! Unveils Post Color Shampoo for Vibrant Haircare
Coloring your hair is a bold form of self-expression. However, without proper aftercare, even the most stunning shades can fade quickly. To address this, 2.Oh!, a science-first haircare brand crafted in Italy and created for India, has launched its Post Color Shampoo. The product helps lock in color vibrancy and preserve the salon-fresh finish.
Whether it’s a global color, highlights, or semi-permanent tones, this shampoo keeps every hue radiant. It features an advanced Color Protect Compound that enhances shine and prolongs color life. Enriched with argan oil and glycerine, the formula nourishes hair, restores softness, and tames frizz. As a result, hair stays smooth, hydrated, and glossy wash after wash.
Formulated for Long-Lasting Brilliance
“If not followed up with the right color-ready products and regimen, all those beautiful global colors, semi-permanent colors, highlights and simple grey coverage can look quite washed out and make your hair look straggly and dull. And this doesn’t just apply to one category of color but all, including our range of shades like reds, violets, pinks, browns and steel greys, every kind of colored hair needs protection and care to help maintain its brilliance, softness and hydration by preventing the fade. We’ve launched our Post-Color shampoo to the Indian market to offer all this and more!” says Ritu Vijayvergiya, Co-Founder, 2.Oh!
The shampoo has a pH level of 4.5, which keeps cuticles closed and color fresh. This reduces color bleeding and prevents early fading. Its tri-surfactant blend cleanses gently yet effectively, leaving no harsh residue. Moreover, its color-safe composition makes it ideal for regular use as part of a post-color routine.
For those who want to maintain rich tones and healthy hair longer, 2.Oh! Post Color Shampoo is a must-have essential.