Anti-Yellow Shampoo 300 ml
Say goodbye to unwanted brassiness and dull yellow undertones with 2.Oh! Anti-Yellow Shampoo, the ultimate solution for colored hair, bleached hair, and silver or grey hair. Infused with the power of next-gen Blue- Violet pigments, this advanced formula works as a dual-action purple shampoo and blue shampoo, effectively neutralizing warm tones while enhancing your hair's cool, vibrant hues. Enriched with Argan Oil, the nourishing formula ensures your hair stays smooth, soft, and hydrated, eliminating frizz and dryness. Unlike traditional toners, this shampoo acts like a silver shampoo and provides long-lasting results while keeping your hair healthy and manageable.
Perfect as a hair toner for bleached hair, it revives and maintains bright, salon-quality color at home. Let your color shine bright and stay true with our luxurious anti-yellow shampoo.
More About The Product
More About The Product
CRAFTED IN ITALY, CREATED FOR INDIA – Experience the luxury of a formula CRAFTED with precision and care in Italy. With a blend of advanced science and high-quality ingredients, this shampoo ensures your hair gets the indulgence and performance it deserves.
ANTI YELLOW SHAMPOO – Enriched with next gen crushed blue-violet pigments, this shampoo neutralises unwanted brassy and yellow tones, giving your hair a fresh and vibrant look.
PURPLE SHAMPOO FOR COLOURED HAIR – This shampoo is specifically designed to be an ultimate solution for blonde, silver, bleached, coloured, or brassy hair. It helps to maintain the vibrancy and shine of your hair.
SHAMPOO FOR GREY HAIR – Works like silver shampoo for grey hair to enhance and maintain your beautiful silver hair. Nourishing and brightening, it leaves your grey hair looking vibrant and lustrous.
BLUE SHAMPOO FOR TONING – Formulated with argan oil and glycerin to nourish, smooth, and protect against dryness and frizz. Not only does it tone your hair, but also nourishes your hair, leaving it soft, shiny, and manageable.
All About Ingredients
All About Ingredients
Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Lauryl Glucoside, Sodium Chloride, Polyquaternium-7, Argania Spinosa Kernel Oil, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Acid Violet 43, Citric Acid, Fragrance, Ethylhexylglycerin, Sodium Gluconate, Propylene Glycol, Glycerin.
How to Use
How to Use
Apply a small amount of product to wet hair. Massage gently, leave on for 3-5 minutes or until you achieve the desired toning results; then rinse carefully. Apply once a week or when yellow undertones becomes visible.
Additional Information
Additional Information
Anti-yellow shampoo, also called
purple shampoo or blue shampoo,
neutralizes brassy, yellow, or orange tones in blonde, silver, grey,
or highlighted hair. The
2.Oh! Anti-Yellow Shampoo uses
blue-violet pigments to instantly cool down unwanted
warmth and restore clean, ashy tones making it perfect for brightening
grey or silver hair and refreshing dull highlights.
Infused with argan oil, it cleanses and nourishes in
one go, leaving hair
soft, smooth, frizz-free, and visibly shinier without
needing a second shampoo. It’s a must-have if you want to maintain
ash blonde, icy highlights, or cool-toned grey hair
without frequent salon visits.
The best anti-yellow shampoo
tones, cleanses, and hydrates without stripping hair.
The 2.Oh! Anti-Yellow Shampoo, crafted in Italy for
Indian hair, does exactly that. Packed with
blue-violet pigments to eliminate brassiness and
argan oil to smooth and soften, it keeps
blonde, grey, silver, and highlighted hair cool,
bright, and silky.
Unlike regular purple shampoos that can dry hair out, this formula
adds
hydration and shine while toning making it a
2-in-1 cleanser and toner. It’s perfect for anyone
wanting to maintain ash tones or neutralize yellow without
compromising hair health.
Use the 2.Oh! Anti-Yellow Shampoo
once a week, or anytime your blonde, silver, grey, or
highlighted hair starts looking brassy or yellow. For first-time
users, leave the shampoo on for 5–10 minutes. For
maintenance, 3–5 minutes per wash works best.
Since this shampoo tones and cleanses thoroughly, there’s no need to
follow it up with another cleanser. Just rinse and always use a mask
after especially one like the
2.Oh! Reconstruction Hair Mask to nourish, detangle,
and seal in moisture.
Shampooing twice daily is not recommended overwashing
can strip hair of natural oils and worsen dryness or frizz. With the
2.Oh! Anti-Yellow Shampoo, one wash is enough. This
blue shampoo cleanses, tones, and softens in one go,
so your blonde, highlighted, or grey hair stays
bright and healthy without excessive washing.
Instead of overwashing, refresh your hair in between using a
leave-in conditioner, serum, or styling spray to keep
it looking smooth and polished.
To use 2.Oh! Anti-Yellow (Purple) Shampoo, apply it
to wet hair, lather well from roots to ends, and leave it on for
5–10 minutes the first time to fully neutralize
brassiness. For weekly upkeep, 3–5 minutes is
ideal.
Rinse and always use a mask afterward to soften and nourish your
hair especially if it’s been lightened or colored. This shampoo
tones, cleanses, and revives your hair color in one step, helping maintain cool, salon-fresh results at home.

Crafted In Italy, Created For India
Exceptional quality, premium ingredients, and cutting-edge technology come together in a process designed for perfection with minimal human intervention.
Frequently Asked Questions
1. What is semi-permanent hair color, how is it different from permanent hair color?
1. What is semi-permanent hair color, how is it different from permanent hair color?
Semi-permanent hair color is a type of hair color that lasts for several washes, typically between 6-8 weeks, and ends up fading beautifully. It does not penetrate the hair shaft deeply like permanent hair color and only coats the outer layer of the hair.
Semi-permanent hair color is usually used for enhancing natural hair color, adding shine, or experimenting with a new color without making a long-term commitment.
On the other hand, permanent hair color penetrates the hair shaft deeply and permanently changes the hair color until it grows out or is cut off. It typically contains ammonia and peroxide to open up the hair cuticle and deposit the color molecules inside the hair shaft, which can result in more significant hair damage.
Overall, the main differences between semi-permanent and permanent hair color are the longevity of the color, the level of hair damage caused, and the degree of change in hair color.
2. Do we need to bleach hair for semi-permanent hair color?
2. Do we need to bleach hair for semi-permanent hair color?
Yes, bleach is absolutely mandatory before applying your semi-permanent hair color. As the color won’t get visible on black hair.
If you have dark hair and want to achieve a lighter or brighter shade of semi-permanent hair color, you need to bleach your hair first to remove the natural pigment and create a lighter base. This will allow the semi-permanent color to show up more vibrantly and true to the shade on the packaging.
It's important to carefully read the instructions and do a patch test before applying any hair color product, especially if you are considering bleaching your hair.
3. For how long can a semi-permanent hair color stay?
3. For how long can a semi-permanent hair color stay?
A semi-permanent hair color can last for 4-6 weeks, depending on a number of variables, including the porosity of your hair, how often you wash it, how much sunlight it receives, and the kind of hair color you use. The color does, however, fades beautifully with each wash.
If you want to prolong the life of your semi-permanent hair color, you can try the following tips:
To avoid fading the color, use sulfate-free shampoos and conditioners designed especially for colored hair.
To prevent fading, wash your hair less regularly. If you must wash your hair every day, you might want to use dry shampoo in between washes to remove extra oil.
Avoid using styling products like blow dryers, flat irons, and curling irons on your hair since they can damage your hair and hasten the fading of the color.
To avoid UV deterioration, wear a cap or apply a hair protectant spray before heading outside.
To increase the vibrancy and sheen of your hair color between dye sessions, think about using a color depositing conditioner or a semi-permanent hair color gloss.
Remember that semi-permanent hair color is meant to fade away over time and is not intended to last as long as permanent hair color.
4. What does Micro-pure pigment mean?
4. What does Micro-pure pigment mean?
A form of pigment known as micro-pure pigment is one that has been extremely finely ground or micronized, resulting in particles that are smaller than those of conventional pigments. With minimal harm to the hair, these micro-pure pigments are frequently utilized in hair color products to produce more bright, long-lasting color results.
The micro-pure pigment particles' smaller size enables them to enter the hair shaft more thoroughly and uniformly, producing a more intense and consistent color coverage.
In addition, to help safeguard and nourish the hair during the coloring process, conditioning chemicals and keratin are frequently included in micro-pure pigment formulations. The danger of damage and dryness can be reduced as a result, and the hair may end up feeling and looking healthier and more vibrant.
Overall, micro-pure pigment is a crucial component of many hair color solutions, especially those intended to produce brilliant, long-lasting color results with little harm to hair.
5. Does 2.Oh! offer free shipping and COD on all orders?
5. Does 2.Oh! offer free shipping and COD on all orders?
Yes, we do offer free shipping all over the country followed by COD options to all our customers.



















