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What makes us claim that 2.Oh! Semi Permanent Hair Color lasts much longer than most others?

What makes us claim that 2.Oh! Semi Permanent Hair Color lasts much longer than most others?

2.Oh! Hair colors contain micro pure pigments which can help the color last longer. 

Micro pure pigments are very finely milled color pigments. It is because of these micro pure pigments that a consistent and long-lasting color can be achieved. 

Micro pure pigments can also assist in preserving the brilliance and richness of the hair color even after numerous washings. 

Oh! Tip: 2.Oh! Semi Permanent Hair Color

2.Oh! Semi-permanent Hair Color offers a vibrant hue lasting up to 15 washes, allowing for hair experimentation without a long-term commitment. Crafted in Italy and created for India our formula is enriched with nourishing ingredients like Sunflower seed extract and Argan Oil. Achieve professional-looking results easily at home, perfect for those seeking a vibrant and enduring pop of color. Suitable for curly, wavy, and straight hair types, light, dark, or grey. Note that the color is visible only on pre-lightened or bleached hair.